Free 15-minute copy audit
Send us one page. We tell you the three edits that matter most.
Book the auditEveryone on your team describes the business differently. We write a short framework that settles what you say, and a voice guide that settles how. From $2,400.
From $2,400
The outcome
A document short enough to read and specific enough to use: positioning, pillars with proof, and a list of do and don't. Optionally, a voice guide with before-and-after lines for your own business.
The problem
Ask three people at your company what you do and you get three answers. The site says one thing, the deck says another, and every new hire invents a tone. Nobody can say what to say, or how to say it.
This is the only service whose output is a document rather than copy. We run a working session, then write a short, example-heavy framework: positioning, a value proposition, messaging pillars and proof points, and a do-and-don't word list. The voice guide adds traits, a reading level, and ten before-and-after lines from your own material. We write a guide people can use on Monday, not a deck of adjectives.
Voice guide, one rule
Specimen: illustrative rewrite
Before (deleted text)
We value innovation, integrity and excellence in everything we do.
After (inserted text)
Rule: Be specific about money.
Say: "The audit is $450 and takes three days."
Not: "We offer affordable, flexible options."
A 90-minute conversation about who you serve, what you do, and what you refuse to say.
We write positioning, pillars and a do-and-don't list.
For the voice package, we add traits and example lines from your own copy.
Two rounds. Then a PDF and a Google Doc your whole team can open.
Packages
Start with the framework. Add the voice guide if other people will be writing as you.
Most chosen
A short, example-heavy document that says what you say, and what you never say.
$2,400
The framework, plus a voice guide that other writers can follow.
$3,800
Need something bespoke? Book a call. All packages and prices
The terms
Two revision rounds on every one-off package, one per piece on monthly plans. Free cancellation before work starts. See the Refund Policy.
Questions
No. We write the words and the rules for them. We do not design logos or visual identity.
The decision-maker, plus anyone who talks to customers daily. Two or three people is ideal.
We can. Website Copywriting is a separate package, and having the framework first makes it faster.
Short on purpose. The framework runs about 8 to 12 pages. The voice guide is 6 to 10 more.
That is fine. The session produces the raw material. If you have a deck or a site, send it ahead of time.
Want this done to your words?