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Short copy, cut until it fits and still works.

Ads and posts get a second to earn attention. We write them in variants and cut them to each platform's limits. A campaign set is $900. A social retainer of 12 posts is $750 a month.

From $750/mo

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Monthly · 1 revision round per piece

Five small printed proofs taped in a vertical strip on a wall.

Who it's for

  • Businesses running paid campaigns.
  • Teams whose content calendar dies by week three.
  • Owners posting regularly with nobody owning the words.

The problem

Thin, repetitive copy that gets scrolled past. The same three posts rotated, an ad headline that could be anyone's, and a content calendar that stopped in week three.

The outcome

A steady stream of short, platform-fit copy, or a single campaign written for three platforms. Each piece comes in variants, so you can test what works.

What you get

Short form is an edit job. We write each line several ways and cut it to the platform's limits. The campaign set covers one campaign on three platforms. The social retainer delivers 12 posts a month, and the Ads + social retainer adds a monthly ad set. Because the price per piece is stated, you know what each post costs. We write the copy. We do not manage accounts, post for you or report on performance.

  • Copy in variants: five headlines and three bodies per platform (campaign set)
  • Twelve posts a month, written in full (retainers)
  • A monthly theme plan, agreed before drafting (retainers)
  • A character-limit check against each platform
  • Delivery as a spreadsheet you can schedule from
  • Two revision rounds on the campaign set, one per piece on retainers
First draft
5 business days
Revisions
2 rounds, or 1 per piece on plans
Billing
One-off and monthly

Specimen: illustrative rewrite

Invoicing app, one ad headline, five rewrites

Specimen: illustrative rewrite

Before (deleted text)

Take your business to the next level with our powerful invoicing software.

After (inserted text)

  1. Send the invoice before you leave the car park.
  2. Invoices that find their way to the top of the inbox.
  3. Stop chasing. Start invoicing from your phone.
  4. Your invoice, sent in under a minute.
  5. Late payers, meet a reminder that never forgets.

See more specimens

  • Five angles from one product: location, inbox, effort, speed, reminders.
  • Each line is under 40 characters, so it fits a headline slot on every platform.
  • You pick the winners with a test. We never claim which one will win.

How it runs

  1. Angle

    We agree the offer, the audience and the platforms.

  2. Variants

    We write each line several ways and cut to the limits.

  3. Revise and ship

    You send notes. We deliver a spreadsheet you can schedule or upload from.

Packages

A campaign, or a monthly feed

Buy a single campaign set, or hire the monthly feed. Combine ads and social if you are running both.

Campaign set (1 campaign, 3 platforms)

One campaign, written for three platforms, in variants you can test.

What is included
  • Copy for 1 campaign on 3 platforms
  • 5 headline variants and 3 body variants per platform
  • Character-limit check for each platform
  • 2 rounds of revisions
  • Delivered as a spreadsheet
  • 5 business days to first draft
  • 2 revision rounds

$900

Social retainer (12 posts per month)

Most chosen Monthly

Twelve posts a month, written so you only need to schedule them.

What is included
  • 12 posts per month, written in full
  • A monthly theme plan, agreed before drafting
  • Alternate opening lines for the 3 most important posts
  • 1 revision round per post
  • Billed monthly, first month today
  • Monthly · cancel with 30 days' notice
  • 1 revision round per piece

$750 /mo

Billed monthly. Cancel with 30 days' notice.

Ads + social retainer

Monthly

Twelve posts plus a monthly ad set, written together.

What is included
  • 12 posts per month, written in full
  • 1 ad set per month across up to 3 platforms, in variants
  • A monthly theme plan
  • 1 revision round per piece
  • Billed monthly, first month today
  • Monthly · cancel with 30 days' notice
  • 1 revision round per piece

$1,400 /mo

Billed monthly. Cancel with 30 days' notice.

Need something bespoke? Book a call. All packages and prices

The terms

The terms

Two revision rounds on every one-off package, one per piece on monthly plans. Free cancellation before work starts. See the Refund Policy.

Questions

Questions

Do you run my ads or manage my accounts?

No. We write the copy. You, or your ad manager, run the campaigns and post.

Which platforms do you cover?

Any text-led platform. Common ones are Facebook, Instagram, LinkedIn, Google Ads and X. You choose three for the campaign set.

Do you write the images or videos?

We write the words, including on-image text and video scripts up to 30 seconds. We do not produce visuals.

How many revisions on the retainers?

One round per piece. A third round is $150 on one-off packages. For retainers, ask us.

Can you promise engagement?

No. We write the best copy we can in variants, and you test. We do not promise reach, clicks or conversions.

Want this done to your words?

Social retainer (12 posts per month) $750/mo

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